Uma campanha pode ter por objetivo conscientizar a população sobre determinada questão social. Na campanha realizada no Reino Unido, a frase “A third of the food we buy in the UK ends up being thrown away" foi utilizada para enfatizar o(a)

36 hours in Buenos Aires

Contemporary Argentine history is a roller coaster of financial booms and cracks, set to gripping political soap operas. But through all the highs and lows, one thing has remained constant: Buenos Aires’s graceful elegance and cosmopolitan cool. This attractive city continues to draw food lovers, design buffs and party people with its riotous night life, fashion-forward styling and a favorable exchange rate. Even with the uncertain economy, the creative energy and enterprising spirit of Porteños, as residents are called, prevail — just look to the growing ranks of art spaces, boutiques, restaurants and hotels.

SINGE... Ver mais

Horse or cow

Prior to taking retirement and selling off his land, a farmer needed to get rid of all the animals he owned, so he decided to call on every house in his village. At houses where the man was the boss, he gave a horse; at houses where the woman was the boss, he gave a dairy cow.

Approaching one cottage, he saw a couple gardening and called out, ‘Who’s the boss around here?’

‘I am,’ said the man.

The farmer said: ‘I have a black horse and a brown horse. Which one would you like?’

The man thought for a minute and said, ‘Th... Ver mais

First Footing

One of the major Hogmanay customs was "first-footing". Shortly after "the bells" — the stroke of midnight when public clocks would chime to signal the start of the new year —, neighbours would visit one another’s houses to wish each other a good new year. This visiting was known "first-footing",and the luckiest first-foot into any house was a tall, dark and handsome man — perhaps as a reward to the woman who traditionally had spent the previous day scrubbing her house (another Hogmanay ritual). Women or red heads, however, were always considered bad luck as first-foots.

First-foots brought symbolic gifts to "handsel" the house:... Ver mais

A emissão de gases tóxicos na atmosfera traz diversas consequências para nosso planeta. De acordo com o gráfico, retirado do texto Global warming is an international issue, observa-se que

A Tall Order

The sky isn’t the limit for an architect building the world’s first invisible skyscraper.

Charles Wee, one of the world's leading high-rise architects, has a confession to make: he's bored with skyscrapers. After designing more than 30, most of which punctuate the skylines of rapidly expanding Asian cities, he has struck upon a novel concept: the first invisible skyscraper.
As the tallest structure in South Korea, his Infinity Tower will loom over Seoul until somebody pushes a button and it completely disappears.
When he entered a 2004 competition to design a landmark tower, the Korean-American architect rejected the notion of competing with Dubai, Toronto, and Shanghai to reach the summit of man-made summits. “I thought, let's not jump into this stupi... Ver mais

Masters of War

Come you masters of war
You that build all the guns
You that build the death planes
You that build all the bombs
You that hide behind walls
You that hide behind desks
I just want you to know
I can see through your masks.

You that never done nothin’
But build to destroy
You play with my world
Like it's your little toy
You put a gun in my hand
And you hide from my eyes
And you turn and run farther
When the fast bullets fly.

Like Judas of old
You lie and deceive
A world war can be won
You want me to believe
But I see through your eyes
And I see through your brain
Like I see through the water
That runs down my drain.

BOB DYLAN. The Freewheelin’ Bob Dylan. Nova Yo... Ver mais

The Road Not Taken (by Robert Frost)

Two roads diverged in a wood, and I — I took the one less traveled by, And that has made all the difference.

Disponível em: www.poetryfoundation.org. Acesso em: 29 nov. 2011 (fragmento).

Estes são os versos finais do famoso poema The Road Not Taken, do poeta americano Robert Frost. Levando-se em consideração que a vida é comumente metaforizada como uma viagem, esses versos indicam que o autor

A internet tem servido a diferentes interesses, ampliando, muitas vezes, o contato entre pessoas e instituições. Um exemplo disso é o site WeFeedback, no qual a internauta Kate Watts

If You Can’t Master English, Try Globish

PARIS — It happens all the time: during an airport delay the man to the left, a Korean perhaps, starts talking to the man opposite, who might be Colombian, and soon they are chatting away in what seems to be English. But the native English speaker sitting between them cannot understand a word.
They don't know it, but the Korean and the Colombian are speaking Globish, the latest addition to the 6,800 languages that are said to be spoken across the world. Not that its inventor, Jean-Paul Nerrière, considers it a proper language.
“It is not a language, it is a tool,” he says. “A language is the vehicle of a culture. Globish doesn't want to be that at all. It is a means of communication.”
Nerrière doesn't see Globish in the same light... Ver mais